Tuesday, January 29, 2013

How You Can Tap Into the Billion Dollars Advertising Business of Google

Unlike the internet advertisements of old (largely banner ads, flashy boxes and annoying pop-ups), you earn money each and every time your site visitors click on a Google AdSense ad that is placed on or within your site. They do not have to purchase something in order for you to earn a commission. All they have to do is click!

You no longer have to worry about busy, distracting, (sometimes obnoxious) internet ads crowding up your site. Instead, Google AdSense ads are text ads, which are proven to have a much higher click-through rate than traditional banner ads. And in fact, there is much more to it. Google AdSense makes making money easy!

If you are considering creating a Google AdSense account, here are some tips for success:

Tip #1: Build a site with a professional look, tone and feel.

Your business depends on the effectiveness of your website, so make sure it's the best it can be from look and feel to messaging and ease of use. It's important to also note that Google does NOT accept sites that are created using free domains, so be sure to register a unique domain through a reputable service.

Tip #2: Your site should include valuable content.

Your site should include language that is not only relevant to your target market,you're your message should be enticing and provide valuable information. You want to convince your customers how valuable you are, not just hope they see it for themselves. On another note, Google will quickly recognize if your site is not legitimate, so be sure that your business is up and running to prove you are not just loading ads into your site to make money.

Tip #3: Work on driving traffic to your site.

Proper SEO techniques and keywords are absolutely critical when trying to top search engines. If you aren't familiar with this process, be sure to learn more. It will serve you well moving forward. No matter what, driving traffic to your site is absolutely crucial for success.

Tip #4: Set up your Google AdSense account.

As previously noted, Google makes the entire process of setting up an AdSense account extremely user-friendly. They will walk you through the registration process and get you started with customizing and placing ads on your site in no time. They even offer valuable help tools and resources as you continue to grow and become more familiar with their products and services.

Tip #5: Network! Network! Network!

Nothing is better than word of mouth, so reach out to friends, family, peers, and colleagues to spread the word about your site. The more people who visit, the more people who will click on ads... and the more money you will make!

So what are you waiting for? Get out there and grow your business. Build a quality site that looks and sounds great. Create a Google AdSense account and watch the money roll through the door... and the mailbox! You'll be happy you did.

Choosing AdSense WordPress Themes That Will Increase Your CTR

AdSense WordPress themes are an easy way to get started making money online. With original content, you could easily get traffic from Google on all sorts of topics. Choose a subject with a high click value, and you stand to make a lot of bank.

However, adjusting a traditional WordPress theme to maximize your returns can be a pain. Who wants to go into the HTML code and insert your affiliate links?  A WordPress theme that is already designed to do this for you makes things a lot easier.

First, choose a theme that is easy to use. It should allow you to select where you want the ads to appear on your site. If possible, choose a theme which allows you to split test your ads. This way, you can see which ad placement will work the best. You may be surprised to find it's not the traditional layout. Different sites will perform better with different layouts.

That is why a customizable theme is always preferred. There are a few free themes; however, most of them are not very good. You will find better luck with a few of the paid themes.

Make sure the theme you choose comes with support. The support forum is always helpful as long as it is kept up to date. Make sure there are recent posts, and the moderator responds in a timely fashion.

There are also a few basics you should make sure any theme you choose has. It should be widget friendly, search engine optimized, compatible with different browser types, and fast loading. These features can make a difference in how your site ranks on Google. As you may know, the higher it ranks, the more likely you are to make some money.


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